[Infographic] The Art of Pricing with Purpose Framework

Created in collaboration with Simon Magner, Director at Iridum, and Adriaan Basson, the Founder of Wingman Accounting

Is pricing an art or a science? We think it’s a bit of both.

We asked Simon Magner and Adriaan Basson to share their five tips on how to price customers for scalability.

Download the infographic to read their five tips on:

  • Client due diligence
  • Data-led insights
  • Getting into a value mindset
  • Managing client expectations
  • The art of iteration